I came across a blog raising the question, "Would you be willing to pay more for green travel?" The stats at that blog surprised me. I would have expected a somewhat higher number to indicate a willingness to pay more for environmentally friendly travel. After all, I've been hearing all over that eco tours are big business these days. I would have thought that responsible travel would be a farily big priority for frequent travelers, especially as backpackers (a big tree-hugging group) might skew the statistics.
As I read on in the entry, though, it began to make more sense. The reasons those polled gave for an unwillingness to pay more makes some sense to me. I won't go into details (go read the blog post for that), but it began to seem to me that responsible travel isn't going to be achieved by simply waving more money its way. It is going to take more than just a monetary commitment. It is going to need thoughtful planning and consideration. And, really, for many people that just means more hassle.
And of course, if we aren't that willing to spend money, how much harder is it going to be to motivate us to put in the effort?
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